Hello Kitty Magazine graphic design

Hello Kitty Magazine graphic designadmin2017-12-05T13:32:51+00:00

Egmont Children’s Publishing needed a redesign for their monthly Hello Kitty magazine. Packed full of Hello Kitty fun we themed every magazine taking inspiration from the Sanrio’s amazing library of content. Each issue was a hands on arts and craft experience designed to entertain as well as educate.

Coxeco created a wonderful world of fun for our readers designing engaging layouts for 5-9 year old girls. Working with our writers to make the Hello Kitty brand connect in a fun and educating way. All the while adhering to Sanrio’s strict brand guidelines.

Sarah Delmege, Egmont Publishing

Who are your customers?
The brand needs to appeal to them, not necessarily you.

Sometimes it’s easy to be too involved with your brand. You’ve been building the business for so long it’s hard to be objective. Trust us as designers to give an impartial opinion. We obsess about brands 24/7.

We collect elements that relate to your brand. Words, pictures, graphics, images, colours etc. We put this together and call it a ‘mood board’. it’s a great way of nailing down what works and what doesn’t.

Who are your most successful competitors? What are they doing right?

What is unique about your business/ brand /service? Decide what it is and us that as a basis for all marketing ideas

Imagine you are a customer what do you expect to see?

THE DESIGN PROCESS

WHAT HAPPENS NEXT?